Embracing the Health Trend — Jiayue Leads the New Era of Menstrual Care Innovation！
In an era where global health awareness is rising, the feminine hygiene market is witnessing unprecedented growth opportunities. As menstrual health education becomes more widespread, product accessibility improves, and product formats continue to evolve, the global women’s care industry is entering a phase of rapid development. According to IMARC data, the global feminine hygiene products market reached USD 29.08 billion in 2024 and is expected to grow to USD 43.66 billion by 2033, with a compound annual growth rate (CAGR) of 4.15% from 2025 to 2033. This trend reflects the strong growth momentum and vast potential of the women’s care market.
1、Growing Public Awareness Fuels Steady Market Demand
An increasing number of government agencies, educational institutions, and NGOs are actively promoting menstrual health education, providing institutional and informational support for women's health. A 2023 United Nations report indicated that over 150 million people across 20 countries had participated in global menstrual health awareness campaigns. In India, the government-led “Menstrual Hygiene Scheme” has covered more than 40 million women, driving annual demand for sanitary products up by over 30%. Through continuous education and awareness-building, women are placing greater emphasis on menstrual care quality and proactively choosing safe, comfortable, and effective products.
2、Women's Empowerment and Gender Equality Gain Global Momentum
Menstrual health is not only a personal health issue but also a key aspect of gender equality. According to UN Women, over 1.5 billion women globally still lack affordable and reliable access to menstrual hygiene products. Governments and businesses worldwide are taking proactive measures to promote equitable resource distribution and empower women to participate more fully in education, employment, and social life. At the same time, concepts such as eco-friendliness, organic materials, and product safety are becoming central to consumer decision-making. In 2023 alone, global demand for sustainable products like menstrual cups and organic cotton pads increased by 25%, highlighting a clear trend of consumption upgrading.
As a manufacturer with years of expertise in the hygiene products industry, Jiayue is committed to delivering high-value, full-range, and multi-tiered sanitary care solutions for diverse regions and populations across the globe. While focusing on premium product upgrades in developed markets, we also prioritize the essential care needs of underserved areas by optimizing cost structures and enhancing supply chain efficiency—ensuring more women have safe and convenient access to menstrual care. From classic sanitary pads to modern menstrual pants, Jiayue remains user-centered, continuously innovating in product structure and quality to meet diverse market demands.In this new era of feminine care, Jiayue is your trusted long-term partner, dedicated to creating shared value and building a world of care—together.
