YIBERO：Simple Life, Happy Care！
Every family hopes to enjoy a more comfortable and healthier life. As consumer needs continue to evolve, care products are no longer just daily necessities; they have become an important part of protecting a happy life. With this original intention, Jiayue launched its self-owned brand — YIBERO — hoping to bring warmth and peace of mind to every care experience through professionalism and compassion.
YIBERO was born from a simple yet firm belief: to bring care back to its essence and integrate love into daily life. We believe that truly high-quality care products should not only meet functional needs, but also improve quality of life through thoughtful details. Guided by the brand philosophy of “Simple Life, Happy Care,” YIBERO focuses on the care needs of different groups, protecting growth, health, and happiness with professional quality, so that every family can feel warmth and reassurance.
To meet the care needs of different users, YIBERO has developed a complete product portfolio covering baby care, adult care, and feminine care, providing professional and comfortable care solutions for consumers worldwide. The baby care line mainly includes baby diapers, baby pull-up pants, and baby wipes, with a focus on softness, skin-friendliness, breathability, and safety, creating a healthy and comfortable growing environment for babies. Adult care products include adult diapers, adult pull-up pants, and underpads, addressing the key needs of an aging society and long-term care scenarios. With efficient absorption, leak-proof design, and comfortable wearing experience, these products have earned users’ trust. The feminine care series focuses on women’s daily hygiene and health management, including sanitary napkins, panty liners, menstrual pants, and maternity pads, providing comfortable and thoughtful care to help women stay fresh, comfortable, and confident in different life scenarios.
Backed by Jiayue’s more than ten years of experience in the hygiene products industry and its self-owned production base — Quanzhou Jiarun Paper Co., Ltd., YIBERO has established a full-chain quality management system covering R&D, procurement, production, and quality inspection, ensuring product quality through professional manufacturing. With advanced automated production equipment, a mature supply chain system, and strict quality management standards, YIBERO has entered multiple international markets, including Southeast Asia, the Middle East, Africa, Central Asia, and Russia, earning wide recognition and trust. Looking ahead, YIBERO will continue to bring safe, comfortable, and reliable care experiences to more families around the world, making simple life better through caring support.
